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Automotive|January 26, 2023

Rejuvenate Your Dealership’s Brand Image

Proven strategies to build your brand.

In this exclusive webinar, Spectrum Reach’s Tara Rego leads a panel discussion with Chris Sutton of J.D. Power, Steve Montanaro of the Morgan Auto Group, and Belinda Gudmundsson of Spectrum Reach’s in-house creative agency, Kernel. Enjoy this discussion, which includes:

  • How to rejuvenate your dealership brand image in this difficult time.
  • The latest data on car buying sentiment.
  • Strategies for boosting your brand image, and the role of creative.
  • How one auto dealer is building his dealership’s brand image.


Gain more insight from this automotive case study.

See how an award-winning data-driven approach to planning and buying increased engagement for the Roger Beasley Hyundai dealership.


Read the case study →

Spectrum Reach Automotive provides local knowledge, multiscreen solutions, unmatched audience insights, and creative expertise. We connect dealerships with the right customers anywhere, on every screen. Grow your business with the best insights, content, products, and people.