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EDUCATIONEducation Creative That Works

Learn five important tips for producing marketing creative that convinces students they are choosing their dream school.

Learn MoreFill up your classroom with compelling creative on all screens.

Check out these five key tips:

  • Get to know your students and tell a story that speaks to their aspirations.
  • Make that story informative but engaging, establishing trust and building your brand.
  • Talk about one specific benefit of the school rather than every program offered. Keep it simple. 
  • Tailor your creative to the medium, whether television or digital.
  • The best creative helps the families feel they are making the right decision and features one simple call-to-action.

Connect With UsReady to reach more students with your creative?

The right ad creative is crucial to your success. At Spectrum Reach, you can partner with our award-winning creative services agency, Kernel; design your own commercial through our Waymark AI platform; or produce and schedule your ads through the Spectrum Reach Ad Portal. However you get started, these tips will help you consistently reach the right audiences with the right message.

Fill out a short form and our team will be in touch soon to help you craft a personalized advertising strategy.